WUF12 Global Event
WUF12 Event - UN X Exlnt.
A large-scale international project for World Urban Forum 12, organized in collaboration with United Nations and hosted in Cairo. The project involved producing motion design content for multiple event touchpoints, supporting both the official programming and Egypt’s participation in the forum.
Client
Exlnt. Communications | UN-Habitat
Date
June 2024
Industry
Event Planning
Scope of work
Event Screens
Motion Design
2D Animation
Problem
As a global event bringing together governments, organizations, and urban development leaders, the forum required high-quality visual content that could communicate messages clearly across multiple platforms and large-scale screens. The main challenges included: • Creating motion graphics suitable for large event environments and outdoor displays • Maintaining visual consistency across multiple formats and channels • Producing content that aligns with the international standards of a United Nations event • Coordinating creative production across multiple deliverables within a tight event timeline
Contributions
I developed motion design assets that were adaptable across different formats. Key contributions included: • Motion Design: Produced animated content used to promote the forum and support digital communication across platforms. • Event Screen Content: Designed motion graphics for the Egyptian Pavilion screens, ensuring the visuals were impactful and readable in a large exhibition environment. • Ceremony Visuals: Created motion assets used during the opening and closing ceremonies, contributing to the overall visual storytelling of the event. • Advertising Assets: Developed motion design elements used within TV advertisements, including the EgyptAir promotional video connected to the forum.
